In a move that’s sure to suit both shoppers and rugby enthusiasts, the Blues have teamed up with Dress Smart Auckland as their official retail shopping centre partner for the next three Super Rugby seasons.
Dress Smart Auckland, the city’s premier outlet shopping destination, is set to offer exclusive perks to both their shoppers and the Blues’ dedicated fanbase. Lauri Solecki, Centre Manager of Dress Smart Auckland, expressed her excitement, noting the shared history and community presence between the two organizations. She emphasized their commitment to creating memorable experiences for all involved.
Blues CEO Andrew Hore echoed this enthusiasm, highlighting the mutual benefits of the partnership. He pointed out that the collaboration aligns with the Blues’ values and offers fans unique opportunities to engage with players through meet-and-greet events.
With the Blues boasting an average of 19,000 fans at home games and a significant broadcast reach, this partnership is poised to enhance the experience for supporters both on and off the field.
So, whether you’re looking to snag a deal at Dress Smart or cheer on the Blues to another victory, this partnership ensures fans get the best of both worlds.
Read more: https://www.blues.rugby/blues-rugby-news/dress-smart-new-partner
