The Hurricanes are set to kick off the 2025 Super Rugby Pacific season with an extra jolt, announcing Flight Coffee as their official coffee partner. This collaboration aims to fuel both players and staff through the weekly ‘Coffee Connection’ sessions—a time to debrief, strategize, and, presumably, debate the merits of flat whites versus long blacks.
Flight Coffee, celebrated for their craft roasting and commitment to sustainability, aligns seamlessly with the Hurricanes’ pursuit of excellence. CEO Avan Lee noted, “Coffee has become a real point of connection within our club… It was important for us that our coffee partner mirrored these values of togetherness and a passion for excellence.”
Nick Clark, Flight Coffee’s founder, expressed his enthusiasm, stating, “Having been to countless Hurricanes games we’re flipping excited to be part of the team this year.” He added, “Using coffee as a vehicle to help grow meaningful connections and relationships is what we’re all about.”
As part of this partnership, fans can look forward to a limited edition ‘Hurricanes Blend’ coffee, set to launch in early February. It’s a brew-tiful way to support the team and get your caffeine fix.
So, as the Hurricanes prepare to storm the field, they’ll be doing so with cups in hand, ensuring they’re as energized as their supporters.
Read more: https://www.hurricanes.co.nz/news/article/hurricanes-partner-with-flight-coffee-for-2025