W
Wooden Horse
Guest
dear Wooden Horse,
you have missed the point entirely. The law is that Australian games must be shown live or near of on a commercial network unless an application has been made and approved to move it to a digital channel (aus ireland will be on gem).
The ARU dont have the rights to sell this tournament, the IRB sell it directly to the highest bidder in each country. In australia that was Nine, By securing the most money when the IRB divides checks up for the playing countries it means they get more money.
You have no idea if the ARU is lobbying or not, They are not going to come out and say they hate channel nine when they want channel nine to feature and talk highly of a product they have on there station that they want people to watch. The smart bussiness thing to do from the ARU is to nudge from behind the scene without talking down or pissing off nine that then could pull coverage from there news, other sports shows and advertising due to the bad relationship.
and lastly, Channel ( did not buy the rights to relaunch there sports reputation, the cricket is the top rating sport in summer and Rugby league rates its pants off all winter, they dont need union, they basically saw that it was a bargin cos no one else wanted it either. there relying on the wallabies performing to get ratings at the back end of the comp to make there money back and hopefully turn a profit.
as was said earlier, im a mad union supporter but the reality is sticking shit against a wall doesnt mean people are going to stop and take a look.
I assume you right that Ch9, i.e. saw this RWC as a bargain, don't obviously give a shit about RU & hope thay make a buck simply out of the W's doing well. But such a lame business effort, i.e. they think they'll make more $'s out of rerun rerun sitcoms rather than a full tournament of sport...yep, they've lost it on sport!
As I said, again, no one is suggesting that ARU should promote rugby by televising it or controlling the programming, i.e. it has NO relationship & involvement in TV rights bidding, winning, controlling, etc. Except maybe, before the deal is done, lobbying that archaic institution, the IRB (good luck!). I/most/some know the issues & rules of TV rights, bidding, etc & the new anti-siphoning rules. & hence know it’s not relevant to this issue, hence I don’t raise it as such. So I don’t know why you & other do so as some sort of defense/ justification of the status quo on the current NZ RWC Ch9 coverage remaining. THE DEAL IS DONE AS FAR AS WHO HAS THE RIGHTS! Its’ over, move on, WHAT NOW?...
As I’ve said from the start, the problem here is Ch9, it’s coverage &, then secondly, those being silent (therefore tacet acceptance) on it by RU followers. AGAIN, enraged RWC followers & interested others …sure, vent your anger at ch9 but it's all to ch9's deaf ears & a waste of time if you don't also ensure that you note down all their ADVERTISERS and let them know you that Ch9 has a tournaments' TV coverage to promote & get more viewers in to watch it & theri ads....but it's making a piss poor effort for their very expensive advertising investment!
And then there’s ‘secondly, those being silent’. Yes, the ARU has a role, & AIM, to lobby professionally.
Again remember one of, ARU aims & responsibilities,, ‘Developing substantially more mass entertainment presence domestically and internationally’. Since the heady good coverage years of the early 2000s’ (yes RU pushing out others in primetime) and up to the Oz RWC, & it’s $20M+ profit(!), what has been gained in sports market share & TV coverage?? Back then, RU was looking no2 in popularity, sports market share & TV coverage, behind AFL, but has plummeted since then. And Ch7 & 9, 10 have got away with whatever they wanted
The wallabies do their best to perform on the field & related promotions. That’s one of their roles.
What’s the KPI for the ARU’s ‘Developing substantially more mass entertainment presence domestically and internationally’????.
YOUR RIGHT, I have no idea if the ARU is lobbying or not. I’ll extend that. I, or do any non-insiders, have any idea if the ARU has been lobbying or not for the past decade. The AFL, FFA(Soccer), NRL, ACB, Netball Oz, Tennis Australia, etc, etc successfully continue to publicly but professionally lobby extra TV coverage. And not only the Australian sportspeople coverage, but the tournaments & competitions they’re in. Soccer World Cups(SBS/10), Wimbledon (Ch7), NRL(Ch9), ACB(Ch9/10), Netball Oz (Ch7/ABC) all get coverage on Free to Air TV, even at the local/regional sport level, let alone at the national level.
But RU needs sport, competition & therefore tournament coverage to promote the sport, NOT JUST THE WALLABIES SUCCESS, i.e. pinned only to their hopeful success. For example, everyone (?...OK, many) still love those long lost Ashes!!!! An increase in sports public interest & market share requires more than just the promotion of one teams success. Even though the Wallabies & their performance is important. Again, Soccer World Cups(SBS/10), Wimbledon (Ch7), NRL(Ch9), ACB(Ch9/10), Netball Oz (Ch7/ABC) all get some reasonable coverage on Free to Air TV, even at the local/regional sport level, let alone at the national level.
Sport needs reasonable ‘Free to Air TV’ coverage to convert the masses, & increase popularity & therefore market share to justify even more TV coverage. Paid TV is a much smaller, & often already converted, market. Of course, all TV is critical for TV rights $’s to the sport & sports players.
Of course the ARU should not, come out and, ‘say they hate channel nine’, ‘ talking down’, ’pissing off’, ‘bad relationship’. Another ridiculous, irrelevant extreme. The other codes head associations continue to publicly, professionally & successfully lobby of extra TV coverage.
So again, I, or do any other non-insiders, have an idea if the ARU has been lobbying or not for the past decade. Is that the only answer to what the ARU have been doing for the past decade??? Only the ARU knows?! This is not a religion of blind faith. What ever the KPI is for their own ‘Developing substantially more mass entertainment presence domestically and internationally’…..RESULTS OF THE PAST DECADE TALK!!
But it is easy for I/others to knock! ARU if your doing your hardest & best ‘behind the scene’…go for it!! We’re all behind you/anyone on the same mission. But of course, results & better coverage talk! RU is has been going backwards!
ARU should be helping. As I’ve said from the start, and again (!), the problem here is TV land, this time Ch9, it’s coverage &, then secondly, those RU followers being silent on it (therefore tacet acceptance).
YES AGAIN, enraged RWC followers & interested others…sure, vent your anger at Ch9 but it's all to ch9's deaf ears & a waste of time if you don't also ensure that you note down all their ADVERTISERS and let them know you that Ch9 has a tournaments' TV coverage to promote & get more viewers in to watch it & their ads....but it's making a piss poor effort for their very expensive advertising investment!
MAINTAIN THE RAGE!!...well in context, it is only sport….folk running around after a ball!
ENOUGH here...off to the advertisers!