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Super Rugby Pacific 2025

JRugby2

JRugby2

Bob Loudon (25)
Rhino_rugby said:
You’re spot on. The short season and limited access on pay TV are definitely hurting rugby's visibility and fan engagement. With only a few months of competition and limited opportunities for fans to watch live games, it’s no surprise people are drifting away. More accessible and consistent rugby would keep fans more connected to the game and the clubs.
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For better or worse - rugby will remain on PayTV forever. The business model for popularity needs to evolve into new content areas to make fans want to pay for these subscriptions and go to games.

As a side - We can probably expect to see more NRL and AFL go behind a paywall too with the overall decline of FTA leading to the reduction of ad-revenue for networks (or at least their share relative to the entire competition in the event of expansion).
 
Bullrush

Bullrush

Geoff Shaw (53)
JRugby2 said:
For better or worse - rugby will remain on PayTV forever. The business model for popularity needs to evolve into new content areas to make fans want to pay for these subscriptions and go to games.

As a side - We can probably expect to see more NRL and AFL go behind a paywall too with the overall decline of FTA leading to the reduction of ad-revenue for networks (or at least their share relative to the entire competition in the event of expansion).
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Free contect is so readily available and accessible via social media.

Just a thought off the top of my head...

...would franchises and clubs do a better job of investing in local venues who pay (via their subscriptions) to show the games and create 'fan zones' for fans who aren't able to get the game but still want to watch with other fans and enjoy a game-day environment?
 
JRugby2

JRugby2

Bob Loudon (25)
Bullrush said:
Free contect is so readily available and accessible via social media.

Just a thought off the top of my head...

...would franchises and clubs do a better job of investing in local venues who pay (via their subscriptions) to show the games and create 'fan zones' for fans who aren't able to get the game but still want to watch with other fans and enjoy a game-day environment?
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This happens (Reds partner with the Jubilee Hotel) - but the teams wouldn't necessarily have the pull to do this at a large enough scale for it to have the massive reach they need.

A lot of the time the venues are owned by a conglomerate who have a larger deal with a broadcaster. A perfect example would be the deal ALH venues (owned by Woolies) have with Foxtel/Fox Venues.

These are also done best on a smaller scale where the venue can create a sense of community and tribalism akin to the home ground.That said there is nothing stopping them from creating regional hubs and likely having a similar impact.
 
WorkingClassRugger

WorkingClassRugger

Michael Lynagh (62)
Rhino_rugby said:
Rugby will likely stay on PayTV, so the model needs fresh content to keep fans paying—like exclusive access and interactive experiences. Expect more NRL and AFL behind paywalls too, as FTA declines and ad revenue drops. Sports need to adapt to keep fans engaged.
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There was actually an article about this a couple weeks back in relation to the next NRL deal. The concern is the FTA networks are operating on very thin margins and that the well of funds may be reaching their limit in terms of growing its current deal in any significant way. So there may be a fragmentation of content across 2/3 or even 4 platforms/services. With FTA having less content than at present going forward.
 
Dctarget

Dctarget

Tim Horan (67)
WorkingClassRugger said:
There was actually an article about this a couple weeks back in relation to the next NRL deal. The concern is the FTA networks are operating on very thin margins and that the well of funds may be reaching their limit in terms of growing its current deal in any significant way. So there may be a fragmentation of content across 2/3 or even 4 platforms/services. With FTA having less content than at present going forward.
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You’re talking to an AI bot
 
Dismal Pillock

Dismal Pillock

Michael Lynagh (62)
Braveheart81 said:
his last performance art concept on this forum (Shiggins).
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a9d9cd70-a552-4e83-84f3-94c461530703.gif
 
waiopehu oldboy

waiopehu oldboy

George Smith (75)
^ Nah, we got JOC (James O'Connor) so we're sweet.

Horrorcanes otoh could really use a 5/8 with 100+ AB caps to replace Mr 1-&-done.
 
waiopehu oldboy

waiopehu oldboy

George Smith (75)
Wilson said:
Rumour is they have signed a former AB 10, but it sounds like it's from outside - maybe Cruden or Sopoaga
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Coach Laidlaw has confirmed they'll name a signing & that Love & Godfrey, both of whom played 5/8 quite recently, will be the backup options. So, yeah, that suggests a big name.
 
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