Waratahs silence experiment
Andrew Webster
May 23, 2014
www.smh.com.au
The Waratahs are back in the hunt for the Super Rugby title – but how many people actually care?
Last week, their media department lined up an interview with
Israel Folau to appear on this very page in a bid to ramp up some interest for the match against the Lions.
They refused to answer calls and text messages, and then media man
Russell Fairfax refused to return a call, which is surprising from a former television reporter who really should get it.
Is rugby going so well that the sport can shun easy publicity? Are the Waratahs really going so well they can act like the Miami Heat?
If the Waratahs board wants to know why they aren't attracting healthy crowds, and ARU boss
Bill Pulver wonders why his organisation is struggling financially, they might want to consider how some of their franchises market the game.