Aus and NZ are already providing the best possible game times for each other and also SA (our later kick offs mean mid morning/lunch time tv for them). What we are arguing is that it obviously isn’t happening in the reverse, otherwise SA would schedule more later kickoffs when playing NZ teams and earlier kickoffs when playing Aus teams.
As for the point of getting up at 4am instead of staying up to 1130pm, it’s chalk and cheese in the advertising world. There is a reason why and it’s because the general viewership numbers are not even in the same spectrum. It’s why you can’t go to the cinemas at 4am in the morning but can do for a session starting 930pm because there is no demand for a 4am movie.
Most of us are arguing for NZ interests as well by saying later kickoff times in SA should be happening when involving NZ teams. No one is wanting to change the NZ 730 kickoff time to suit our needs, because we all know 530 Aus time is as good as we can expect from them, just like 930NZ time is as good as NZ can expect from us. 12-2, 2-4 an 4-6 isn’t the best SA could do for us as ‘partners’. A 730 kickoff in SA could provide kiwi viewers with 630am kickoff times, providing sky with better value for their content and 2pm kick offs when playing Aus teams would provide Fox Sports with their best possible time slot given the difficulties running a comp in multiple time zones.
From the sounds of it, NZ and Aus are both starting to realize the need to provide better value for their own broadcasters and fans going forward