J
Jiggles
Guest
The website says they are targeting 40K. maybe a little ambitious, but I like organizations that are ambitious. They are the ones that generally do the best.
I hadn't thought of that. Is the membership for S15, or is it for the Reds? ie, will it include admission to the Lions game? My guess is no. Probably first option on your member seats? I don't think the membership included trials etc. Anyone clear this up for me?...plus the Reds v Lions game at Suncorp ...
I would hate to see it a case of members only attending the Reds. I think thats the wrong path to go down. Seated membership should be capped at 40'000.. Leave 12'000 seats to the general public.. Have a waiting list if the Reds ever exceed that number
Some blokes have all the luck.
You would assume that every team will have an option to buy a ticket to the Lions vs your Super Rugby franchise as part of your membership package.
One would assume that your seat would be reserved, and offered in a pre-sale (which is the same thing that happens to Reds season ticket holders for any finals played at the grounds).
The commercial reality is that every sporting organisation needs to maximise revenues. Yes that means that there is the potential, if a team becomes too popular, that games become a Members only affair.
I dont like it, however it certainly delivers certainty to the business and like it or not every sporting organisation (including those focusing on participation) are businesses.
Once a team achieves this, then you get organisations like Stubhub from the states becoming a viable entity for ticket sales when members dont want to use their seats.
-You would be segregating the market, not every family can afford memberships, some may only plan to attend 1 or 2 games in the year, you would be completely isolating this group.
-Rugby Union is already viewed as an elitist sport, by making it a membership only event to watch the Reds play, you risk further affirming this concept.
-People like to sample before they buy, by preventing any new potential consumers to visit a game, you are reducing the opportunity to sell the product to them.
I think its good that the reds are now so popular but at the sametime to I get annoyed knowing that in 5 years time if it all goes down the loo again its going to be me and the other 12,0000 faithfuls that turned up week in week out during the dark days sitting alone again