My understanding of the purpose of a media release is to be simply and easily read by journos etc so they may simply, quickly, and effectively communicate the content to their readers & listeners. Please, can the ARU Media Unit please take a bow for this gem?
Western Force skipper David Pocock will become the 79th man to lead Australia in a Test match after today being named as captain of the Qantas Wallabies for Tuesday night’s season-opening Test against Scotland at Newcastle. Excellent so far - high five!
Pocock will lead after regular skipper James Horwill was ruled out of the June Tests due to the ruptured hamstring he sustained during the Queensland Reds’ 13-12 win over the Brumbies in Canberra the eveni ng before the Qantas Wallabies training squad assembled. Shit you've stuffed a lot of information into this sentence. Can I suggest two shorter sentences where there is a different, but related subject in each one? If you're determined to avoid using a full-stop, might I suggest a semi-colon instead? For example: Pocock will captain the Wallabies after regular skipper James Horwill was ruled out of the June Tests; Horwill sustained a ruptured hamstring during the Queensland Reds' 13-12 win over the Brumbies in Canberra the night before the squad assembled. Isn't that easier to understand on the first read? Or are you still hoping to slow us down in the reading long enough for us to appreciate those fine literary devices you learnt from Dickens?
Ten of the starting XV announced today for the Castrol EDGE Rugby International were rested from last weekend’s Fx Pro Super Rugby round, because the Reds and Force franchises had the bye, as were two of the bench. "Ten of the starting XV announced today" When you're the ones announcing the team, is "announced today" really necessary? And they weren't rested - they didn't play because of the bye. And what the f**k do you mean by "as were two of the bench". Do you mean two of the people named on the bench? Or perhaps two of the players announced in the starting XV came off the bench when their teams played on the weekend? May I suggest (for the former) "Twelve of the squad are well-rested after the Reds and the Force had a bye on the weekend", or for the latter "Ten of the squad are well-rested after the Reds and the Force had a bye on the weekend, while a further two squad members came off the bench".
Among those who back up, two Brumbies players – on debut winger Joe Tomane and experienced hooker Stephen Moore – featured in the 27-19 win over the Melbourne Rebels in Victoria last Friday night.
While the starting tight-head prop Dan Palmer is also of the Brumbies, he was rested from last weekend’s game. Aaaahh - is this one of the players you were talking about in the last section? Because if so, it muddies the waters. Now I don't know if the ten rested players came from JUST the Force and Reds (as indicated in your last statement) or if you've counted Dan in the tally. If Dan is counted, here's what you could go with for next time: "Ten of the starting XV were rested from last weekend's Super Rugby round: the Reds and the Force had the bye and Dan Palmer of the Brumbies was rested". Are you as concerned as I am that one of your sentences has caused so much confusion? Are you worried that in a competitive media market like, say, league-loving Newcastle where we really want to drum up a crowd and sell merchandise, that journos are going to think "fuck, it's too hard - I won't bother".
Flyhalf Berrick Barnes, debutant loose forward Dave Dennis and towering lock Sitaleki Timani, all appeared for the NSW Waratahs against the Hurricanes at Allianz Stadium last evening. Last evening? When Miffy got plastered on Pimms and her husband Chester got red wine stains on his suede elbow patches and we all had a gay old time in Sydney town?
Five of the seven members of the bench also come off weekend rugby, with all but one of these having played on Friday night in Melbourne. What does this mean? And why is this relevant? Or to put it in to laymans terms - who gives a shit? I'm not saying leave it out, but perhaps put it into a little context? Is anyone else wondering who the odd man out is who didn't play in Melbourne on Friday night. Oh shit, hang on, they've given us the answer already - it's DAN PALMER FROM TWO PARAGRAPHS AGO EVERYBODY!!! I solved the puzzle!! We should probably just shove this awkward sentence up with that awkward sentence.
"We looked at all the options around each position, in terms of the relative workloads each of the players have already had this year, the amount of preparation we were able to have with them before the game, and their ability to back up off a tight turnaround, before settling on the final combination,”
“With another Test to follow, four days after Scotland, and given the injuries that we’ve had to deal with around assembly, it wasn’t practical just to base the side for Newcastle around the players who have been able to be with us for all of this last week. We’ve effectively had to select two combinations to win two Test matches at the same time, although we will obviously assess how we come out of Tuesday night’s game before finalising our line-up for the first Castrol EDGE Wales Tour match in Brisbane on Saturday night.”
The team to play the first of the three Tests against Wales will be named on Thursday once the Wallabies squad moves to Brisbane.
A decision will also be made on which players leave the Wallabies squad after the Scotland match is completed. The players selected today for the opening Test of the season will be joined by 16 others on tomorrow morning’s bus to Newcastle, although the group will be trimmed back to 30 before the team moves on to Brisbane on Wednesday afternoon. I'm using my fingers and toes to figure out what the fuck is going on here: Ok so if x is the number of players currently in the squad, and y is the number of players travelling to Brisbane, and we know y is going to equal 30, and a is the number of players leaving the squad before they come to Brisbane, then the squad size (x) is:
(x+16) - a = 30
Horwill, Quade Cooper and Salesi Ma’afu will all be released from the national training squad in the morning. Melbourne Rebels lock Hugh Pyle and Brumbies fullback Jesse Mogg are the other training squad members who won’t be assembling in Newcastle. Thanks for coming boys, now give back your Blackberry devices (which you don't get to keep if you don't play) and your training gear, and don't let the door hit you in the arse on the way out (paraphrased).
Brumbies captain Ben Mowen joined the squad last night as cover for Western Force No 8 Ben McCalman. The Test incumbent from last term, McCalman has been dogged by a shoulder nerve injury this season and is continuing with his rehabilitation, but will remain with the squad in the meantime. We're still picking players who are injured in the vain hope they magically heal when they come into camp. We're still shocked when they don't (again paraphrased).
You have no idea how much longer this media release is - it's an epistle! But come on guys - sounding like you know what you're talking about is NEVER a substitute for actually knowing what you're talking about! I had to stop reading before my eyes started to water.