WorkingClassRugger
Michael Lynagh (62)
From the RugbyWA website:
"All games will be FREE to attend, with sausage sizzles, activities for the kids and Junior Rugby being played before hand. We’ve got loads of great prizes on offer and as always you can’t beat watching rugby on the hill with your friends and family. Bring a picnic blanket, or try and win one of ours!"
On Saturday they had an air cannon firing merchandise into the crowd and that had kids and parents alike scrambling for prizes. (Upping the excitement and improving our juniors aerial skills.)
They are also appointing a "Junior Captain" each week to run on with the team and social media engagement seems far better this year across both their official channels and the community rugby sites.
From what I have seen thus far, there has been a step up in promotion at the local level from RugbyWA.
I do think there needs to be more on a national level though. We are still waiting for a worthy successor for the "You don't know me - yet" video.
Honestly, that "You don't know me - yet" ad was the last great piece of marketing the game has come up with. Which leads me to this thought. Why not look to reuse shoot that exact same ad but with the current next generation. Could then cut in some action shots of them.
Also, and I should have lead with this, but it's great to see Rugby WA running those events. I noticed 3 separate Rugby pitches at UWA. Which suggests room for exapansion of the games being plaayed if they are not being utilised yet. But, nonetheless great to see. I only saw a notice about the free entry.