JRugby2
Bob Loudon (25)
I know it's not your central point but I think the amount of products we have to sell is a huge issue, provided said products are good enough to drive and retain incremental subscribers on whatever streaming platform we inevitably end up on.Yeah, not convinced that we are in that much of a better position. I am worried that the increase we all want to be believe is growth is just the recovery of the previously jaded who are back and trying to be optimistic. The upsurge is not guaranteed.
They key issue with the current position is beyond 2025 is it a just a few Lions games and RWC. All Wallabies centric, but in saying that, we might have less Rugby Championship games etc so less quality product. Will we have a SRP (Super Rugby Pacific) (Super Rugby Pacific) or something else to keep people tuned in regularly or just watching the Wallabies beyond 2025? Clubs products will always be limited. One of the key issues last time we negotiated was the lack of product to sell. We are still selling the same stuff, and don't have anything new to offer.
The rugby calendar is sufficiently full from a content perspective to keep people subscribed to whatever platform, so having more products doesn't really change anything if they aren't driving additional subscribers.