Broadcast options for Australian Rugby

[WorkingClassRugger]

Apparently RA and Channel 9 close on a new upgraded 5 Year deal according to Panda

Hopefully this means more money and Super Rugby on FTA moved from Gem to the main channel.

 

[Rob42]

That's the difference between two sporting codes one driven by a club based proven business model that generates growth, support, equalization, better business decisions, private equity, Tribalism, Cross town derby's, Competitive broadcast landscape etc etc.
The other one is Rugby Union.

Wow, possibly the first time NRL has been linked to "better business decisions".

By "proven business model", do you mean "rivers of cash from problem gamblers"?

 

[WorkingClassRugger]

Wow, possibly the first time NRL has been linked to "better business decisions".

By "proven business model", do you mean "rivers of cash from problem gamblers"?

Still demonstrates the growth of the NRL and its impact on the game. That said I wonder what this will include and if the Nations Championship is included.

 

[Wilson]

Would still be included in this negotiation between NZRU and Sky though, whether they then exclude that figure from the legacy SANZAAR or Super Rugby negotiations/pooling is a different topic.

Interesting though that Sky don’t see an uplift in broadcast value even with these new Springbok tours at the expense of the Rugby Championship.

It'll be interesting to see what that means for those tours, given the NZRU and SARU talked about compensation for Australia and Argentina for lost revenue to get their agreement for changes to the Rugby Championship - if it doesn't lead to a significant increase in revenue those years it may end up being a non stater. Might depend on how much SuperSport is offering in SA.

 

[hoggy]

Wow, possibly the first time NRL has been linked to "better business decisions".

By "proven business model", do you mean "rivers of cash from problem gamblers"?

I wonder if Rugby’s sanctimonious approach will extend beyond problem gamblers when it dives head long into all those Arab $$$$.

"proven business model" AFL, NRL or Super Rugby, take your pick.

 

[Slim 293]

It can’t be healthy dedicating this much effort on a topic you hate…

 

[Strewthcobber]

And NZ apparently going to receive a significantly reduced amount from Sky…

Acknowledging the revenue share NZRu currently undertake (giving us $5m a year), but I'm cynically wondering if this might be a SA-style reduced offer for the Super Rugby/TRC component - that could be shared with RA, while they end up with a bigger than expected offer for the other comps not currently covered by this deal

 

[WorkingClassRugger]

Acknowledging the revenue share NZRu currently undertake (giving us $5m a year), but I'm cynically wondering if this might be a SA-style reduced offer for the Super Rugby/TRC component - that could be shared with RA, while they end up with a bigger than expected offer for the other comps not currently covered by this deal

That did cross my mind. Wouldn't put it past them trying something like that.

 

[Adam84]

Have every reason to be cynical of these decisions….

 

[The Ghost of Raelene]

Still demonstrates the growth of the NRL and its impact on the game. That said I wonder what this will include and if the Nations Championship is included.

NRL will be adding games of next few years as well.

Wow, possibly the first time NRL has been linked to "better business decisions".

By "proven business model", do you mean "rivers of cash from problem gamblers"?

They do love their pokies money and I reckon Rugby would take it with both hands as well if we had access so I don't think we can get on high horses about it. The NRL is out there buying assets to protect it's future.

NRL buys another two hotels in property push

The NRL has spent more than $37 million on two properties – one in Port Macquarie and another in Brisbane.

www.afr.com

oh for Rugby to have it's time again.

 

[Ignoto]

The NRL is out there buying assets to protect it's future.

If the NRL have $40 million to be buying hotels + everything else they recently bought, then we the tax payer shouldn't be paying for their expansion to PNG.

 

[The Ghost of Raelene]

That's one for the Gov not the NRL.

Someone wants to hand you free cash for a team you simply say thanks.

 

[Dan54]

I know the games needed to up the broadcast deal needs to be upped for Super etc, but does anyone actually know how much Stan etc would be prepared to pay for more games and how it would impact teams on wages etc? And obvious probable drop off from less test matches ? Genuine question, as I would imagine/hope financials have been done on options.

 

[Derpus]

If the NRL have $40 million to be buying hotels + everything else they recently bought, then we the tax payer shouldn't be paying for their expansion to PNG.

It's probably worth it for the regional influence. China pump orders of magnitude more into their belt and road initiative to great effect (or have done in the past, anyway).

 

[Strewthcobber]

I know the games needed to up the broadcast deal needs to be upped for Super etc, but does anyone actually know how much Stan etc would be prepared to pay for more games and how it would impact teams on wages etc? And obvious probable drop off from less test matches ? Genuine question, as I would imagine/hope financials have been done on options.

I don't see why Stan would necessarily want more games.

They are selling subcriptions to on-demand content. They don't have multiple-channels with lots of airtime that has to be filled like Foxtel.

Extra games is potentially just more production cost for the same number of subscribers.

Test matches are worth far more than a Super Rugby match, I would think there would be no desire to exchange more Super Rugby for less tests

 

[Dan54]

I don't see why Stan would necessarily want more games.

They are selling subcriptions to on-demand content. They don't have multiple-channels with lots of airtime that has to be filled like Foxtel.

Extra games is potentially just more production cost for the same number of subscribers.

Test matches are worth far more than a Super Rugby match, I would think there would be no desire to exchange more Super Rugby for less tests

Yep, I was kind of responding to the idea of the comp being 2 full rounds etc. Have to say I think I pretty well agree with what you say, certainly don't think Sky would be up for more we got rugby going from Feb to Nov with NZ teams here anyway with NPC filling in between Super and EOYT. Streaming services I realise have to keep interest going as it so easy to turn on and off?

 

[Rhino_rugby]

Yep, I was kind of responding to the idea of the comp being 2 full rounds etc. Have to say I think I pretty well agree with what you say, certainly don't think Sky would be up for more we got rugby going from Feb to Nov with NZ teams here anyway with NPC filling in between Super and EOYT. Streaming services I realise have to keep interest going as it so easy to turn on and off?

Exactly, a longer comp with two full rounds seems unrealistic with the current schedule.
Sky's already packed with rugby nearly year-round, and streaming services need consistent content to keep subscribers engaged it makes sense they’d push for that balance.

 

[Adam84]

Sky’s packed with rugby year round???

 

[Dan54]

Sky’s packed with rugby year round???

Not packed, but basically got rugby with NZ teams (which is what they need for getting eyeballs) from Feb-Nov , and the of course a bit of NH stuff, 6Ns, Investic cup . Did piss me off when the 1st XV stopped being broadcast though, that was really a college decision on boys being under pressure etc.

 

[zer0]

Spark Sport has died so there's no competition this time round. Sky may be playing with fire as they could quickly die without rugby - and I long for the day this happens - but they must also be confident that NZR doesn't yet have the capability to run their own streaming service.