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Broadcast options for Australian Rugby

WorkingClassRugger

Michael Lynagh (62)
SuperRugby Wide World of Sports/9Gem
#REBvRED 65,000

Lowest rating game of the year I believe?

By exactly 1k. The Reds/Force game drew 66k a couple weeks back. Did the average and the games are drawing 81k on average. With regionals and Stan the average is probably between 150-180k I reckon.
 

dru

David Wilson (68)
By exactly 1k. The Reds/Force game drew 66k a couple weeks back. Did the average and the games are drawing 81k on average. With regionals and Stan the average is probably between 150-180k I reckon.

What a complete waste of a fabulous game. World is missing out.
 

WorkingClassRugger

Michael Lynagh (62)
What a complete waste of a fabulous game. World is missing out.


It's going to take more than a season to get things moving in the right direction. What this season is about is determining a baseline. Hopefully come TT time we'll see a bit of a bump and we'll see the averaging over 90k by seasons end. I'll take that. The goal will be from their to look to boost those numbers by 5-10% next season.
 

Rugbynutter39

Michael Lynagh (62)
It's going to take more than a season to get things moving in the right direction. What this season is about is determining a baseline. Hopefully come TT time we'll see a bit of a bump and we'll see the averaging over 90k by seasons end. I'll take that. The goal will be from their to look to boost those numbers by 5-10% next season.

The challenge to move things working all in the right direction will require all key stakeholders working together and there lies the challenge...internally in australia getting all the different factions working together is a challenge and getting nzru and RA working together beyond myopic self interests and thinking way bigger picture is equally a challenge. I still worry what happens if TT sees nz teams dominant - does nzru just do its we just cut other teams or do they think let’s try and fix it in other ways to grow the rugby footprint in the region and start to actually have a sensible strategy to negate the expansion threat of afl and nrl. I would like to stop seeing these own goals Rugby keeps hitting which sends us backwards.
 

PhilClinton

Mark Loane (55)
I’m hoping Premier Rugby games start working towards a split Saturday and Sunday schedule, either at the back end of this season or next year.

Could do something like lower grades and Colts 1 as the headline at one home ground on Saturday and rest of the teams at the other team ground on Sunday. Swap for the following round etc. Play the main game on Sunday at 2pm so it’s not a late arvo.

I think Sunday arvo rugby would draw some good crowds both on ground as with the tv audience.
 

PhilClinton

Mark Loane (55)
I don’t think it’s much to ask that one game a week he on either Friday or Saturday night as well, understand that may impact match day sales, but across both tournaments it would only be one home game during the year

I think if RA are serious about turning club rugby into a stand-alone product those types of things will need to happen. Clubs would need to adapt but there are benefits. I know in Brisbane the current Friday night night comp already draws a decent crowd. Lots of clubs also have juniors training Friday night and games Sunday morning, they can piggy back off those crowds as well.
 

WorkingClassRugger

Michael Lynagh (62)
I don’t think it’s much to ask that one game a week he on either Friday or Saturday night as well, understand that may impact match day sales, but across both tournaments it would only be one home game during the year


The trick will be convincing the clubs that if they want to be seen as a viable stand alone product then they are going to have to change how they do some things in order to achieve that. The issue is. At least from my experience. Many just won't want to accept change.
 

PhilClinton

Mark Loane (55)
Another factor to consider is QPR especially is very much still CLUB rugby. When you start making schedule changes, it changes who is available. Suddenly your inside centre who usually works on Friday nights at the pub is having to cancel shifts to play a 7pm Friday night game. So it will be interesting whether RA/QRU etc look at making the club comp more professional, or bring back some form of NRC.
 

WorkingClassRugger

Michael Lynagh (62)
Another factor to consider is QPR especially is very much still CLUB rugby. When you start making schedule changes, it changes who is available. Suddenly your inside centre who usually works on Friday nights at the pub is having to cancel shifts to play a 7pm Friday night game. So it will be interesting whether RA/QRU etc look at making the club comp more professional, or bring back some form of NRC.


It doesn't necessarily means Friday night games every week. May be once or twice a season. Instead more 5pm games on a Saturday as opposed to 3pm. And maybe the odd Sunday. As for professionalising the clubs. I don't think it's possible in a broader sense. There are just too many to make it viable. What may be an option is RA putting out EOIs for a semi-professional national competition open to all comers as long as they can meet set criteria. Let the market decide.
 

Adam84

Rod McCall (65)
That’s right it wouldn’t be every team playing every Friday night, just one of the 9 club rugby games scheduled that weekend. Realistically it doesn’t need to even start until after TT finishes. So it might only be half the season which would mean only 1, possibly 2 Friday night games for the season.
 

Rugbynutter39

Michael Lynagh (62)
Valid points on club rugby being amateur so can’t make radical change but change around the edges where compromise and say have a side playing one Friday night game a season where the bartender or whatever may need to miss that game. It just means yes careful consideration required but equally some compromise from cost benefit maybe necessary if to move forward.
 

Adam84

Rod McCall (65)
Be interesting to see what Stan and the sponsors thought, would sponsors be willing to pay more if the Friday night games provided ‘x’ exposure, does Stan see it as a credible product to support and provide production support too.

Who knows, if done well the Friday night game and FTA could become highly sought after by clubs because of the extra exposure it brings.
 

Adam84

Rod McCall (65)
Will be entirely based on what decision the governments announce about a Trans Tasman travel bubble. No doubt they’ve held negotiations with relevant state bodies and stadiums, no point announcing it until it’s confirmed it can actually happen.
 

mst

Peter Johnson (47)
That's odd.

Not at all. The RA Rebels have always had the lowest ratings. These metrics were heavily covered when the Force was cut.

I also wonder if here is a social media aspect to this as well. In the past the we put up with the NSFW groupies on Social media and they put people off the game with the incessant whinging and attacking of the establishment. But lately there as some very prominent Reds supporters that are at their arrogant, loudmouth and obnoxious best that could put people off.

I have muted a fair few lately!
 
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