So so so much unclear.
Will 7 get out of the cricket or get the cricket at reduced prices, thus allowing 7 to bid.
Its Optus playing dead and will they make a one minute to midnight bid.
Is Amazon in play and if so at what price.
Will Fox also make a one minute to midnight bid after talking it down for months.
What will 10 pay,
Other issues.
In todays environment is FTA as important as it once was. Netball & Basketball ratings would indicate FTA is not as important as it once was.
Would a $ 10.00 to $ 15.00 per month, streaming service deliver broad based media coverage, can't see 2, 7, 9, 10 or SBS promoting a sports streaming service and thus issues with an already inadequate News / Fairfax, coverage could be hugely decreased.
Its a very difficult call and at a time when traditional media is under huge cost pressures, not an ideal time.
Glad its not me in the hot seat.
Some very big calls to make lets hope they make the right ones.