I think an alternative competition that eventually draws talent away from ARU is a positive step. If young Wallaby eligible players are already going overseas and turning their back on the ARU/Wallabies, why couldn't they be enticed to stay and play in Australia if the price is right.
Comparing this to Superleague is a bit spurious. Superleague was created to provide content for pay tv. I think what we are all hoping for here is a comp that will be shown on free to air tv and will include teams we will follow. It may not be clubs, it could be a national comp built around universities which quite often are the strongest clubs, at least in terms of playing numbers, in cities around the country. Clubs would still exist but as feeders to the professional league in much the same way NRL teams have feeder teams.
The system that exists is not working so we need to look for an alternative. Ideally with a centralised governing body that is not ruled by two powerful states and the nepotism we have seen in rugby for decades.