I transcribed Bill Pulver's answer to "what is being done to actively encourage people to engage more in sevens":
Step 1: I’ve appointed somebody nationally accountable for sevens rugby. Anthony Eddy- we have a dedicated executive focused exclusively on sevens rugby.
Point 2: And sevens has actually developed at the international level. There are nine tournaments played around the world. One of those is ours. On 12th and 13th October in the Gold Coast is a phenomenal tournament that I would ask you support and get up there and have a fun weekend. If any of you have ever been to Hong Kong or any of these tournaments, they’re great fun. You can dress up, you can do whatever you like. It’s a party, but it’s a party with great rugby so please get there and support it.
We need to put sevens competition structure all the way down through the age groups from juniors to seniors, to schools to a national competition. I would like to see Super Rugby sevens. I’m already talking to Super Rugby chief executives about Super Rugby competitions, topping and tailing the current XVs. So you’re going to see an infrastructure put in place.
One of the other issues with sevens, I’ll ask you and it’s interesting, because Greg’s [Clark] son is actually part of the Australian sevens, so apart from the Clark child, can anyone name another Australian men’s sevens player? By and large we don’t have profile names in sevens and there’s a bit of a policy issue that Australian Rugby is deciding you’re a XVs player, you’re a sevens player. Well I’m going to mix that up and in June basically in a couple of days they’re going to Moscow for the World Cup of sevens. Bernard Foley is going, Matt Lucas is going and there’s a third, Luke Morahan is going. And guys like Isreal Folau, guys like James O’Connor, they want to play sevens so we need to find an approach where you can mix between sevens and XVs.
And again I wish I had 50 million bucks sitting in the bank to invest in all this stuff which I don’t. But there will be a lot more time and effort going into it. The same on the women’s side and really we need to put a competition structure right down through the game. The Olympics will help enormously. You touched on a really serious point-we’ve got to qualify, I'll spare the pain of the qualification process but there’s a lot to do. We will get there.